But first, Cold Brew! Baileys Deliciously Light partners with Lavazza to deliver innovative ways to enjoy cold brew coffee all year round

Just because summer is over doesn’t mean you can’t sip Baileys Deliciously Light and Lavazza cold brew coffee!

NEW YORK, September 27, 2022 /PRNewswire/ — Cold Brew Coffee is always a good idea, at least when Baileys Deliciously Light is included! To help kick off National Coffee Day and settle the year-round iced coffee debate once and for all, Baileys Deliciously Light Liqueur teamed up with Lavazzathe 127-year-old iconic Italian coffee company, to offer more ways to enjoy a cold cup of coffee whatever the season with just two simple ingredients: Deliciously light Baileys and Lavazza Organic Ready-to-Drink Cold Brew Coffees (the association you always needed).

Check out the full interactive multi-channel press release here: https://www.multivu.com/players/English/9091351-baileys-deliciously-light-lavazza-iced-coffee/

Just in time for National Coffee Day on September 29eBaileys Deliciously Light and Lavazza launch five new cold brew coffee recipes with cream of Ireland and the rich cocoa and vanilla flavors of Baileys paired with Lavazza’s range of four cans of organic RTD Cold Brew coffee: Classic Cold Brew, Nitro Cold Brew, Cappuccino Cold Brew with Milkand Double Shot Cold Brew with Oat Milk. Whether you’re new to brewing your own coffee at home or you’re a self-proclaimed barista, there’s bound to be something for you!

“Baileys Deliciously Light is such a delicious and versatile product, and paired with Lavazza’s ready-to-drink cold brew cans, it offers a simple yet innovative way to give yourself an iced coffee anytime, anywhere,” says Stacey Cunningham, Director of Baileys & Liqueurs, Diageo North America. “Iced coffee is always a matter of personal preference, so we’re thrilled to partner with Lavazza to bring unique new recipes for every type of coffee drinker, perfect for a variety of occasions, including daytime celebrations, brunch and many others.”

Whether you need a restock of Baileys and coffee, are looking to give a gift to the coffee lover in your life, or just want to whip up some of the new cold brew coffee cocktails for your next meeting, Baileys Deliciously Light and Lavazza in partnership with Cocktail Courier launches the Deliciously light cold brew kit so you can easily recreate the new recipes in the comfort of your own home. The cocktail kit includes a bottle of Baileys Deliciously Light, assorted ready-to-drink organic Cold Brew cans from Lavazza, two tumblers to sip with friends, a milk frother, a spherical ice cube mold and garnishes to top it all off . Run, don’t walk to CocktailCourier.com to purchase your own kit (must be 21+) while supplies last.

“As the popularity of the year-round cold brew coffee beverage continues to rise, we are thrilled to partner with Baileys Deliciously Light to bring original recipes that are easy to make yet elevated,” says Jonathan Lehrmarketing director of the Lavazza group. try!”

Baileys Deliciously Light is the brand’s lightest treat yet, made with 40% less sugar and 40% fewer calories than Baileys Original Irish Cream* and is currently available wherever fine spirit drinks are sold at the suggested retail price of $23.99 for a 750 ml bottle. Enjoy Baileys Deliciously Light over ice, chilled, in a smoothie or with hot, iced or whipped coffee so you now have more opportunities to treat yourself, including day celebrations, brunch and more. ‘others. Lavazza’s ready-to-drink Organic Cold Brew is the only one of its kind made with USDA Certified Organic 100% Arabica coffee, Rainforest Alliance certified. All four flavors are available for $3.49 MSRP and can be purchased at LavazzaUSA.com, Amazon.co.uk, Eataly, Stop & Shop, Food Lion locations and more. For more information, please visit BAILEYS.com Where LavazzaUSA.com.

Baileys encourages consumers of legal drinking age to treat themselves responsibly.

About BAILEYS Irish Cream Liqueur:

BAILEYS was launched in Ireland in 1974. It is now available in 180 markets worldwide and is the world’s best-selling liqueur. Owned by Diageo plc, BAILEYS is currently ranked 7th among all distilled spirits sold worldwide. It’s the delicious, signature balance of Irish cream, whiskey and fine spirits that makes BAILEYS Original Irish Cream the perfect little treat when you need a break from your daily routine. The BAILEYS portfolio includes Original Irish Cream, Salted Caramel, Vanilla Cinnamon, Espresso Crème, Strawberries & Cream and Almande. For more information on BAILEYS Original Irish Cream, please visit us at BAILEYS.com.

About Diageo

Diageo is a world leader in alcoholic beverages with an exceptional collection of brands such as Johnnie Walker, Crown Royal, Bulleit and Buchanan whiskies, Smirnoff, Cîroc and Ketel One vodkas, Casamigos tequilas, DeLeon and Don Julio, Captain Morgan, Baileys , Tanqueray and Guinness. .

Diageo is listed on both the New York Stock Exchange (NYSE: DEO) and the London Stock Exchange (LSE: DGE) and their products are sold in more than 180 countries worldwide. For more information about Diageo, its people, its brands and its performance, visit www.diageo.com. Visit Diageo’s global responsible drinking resource, www.DRINKiQ.comfor information, initiatives and ways to share best practices.

Follow on Twitter and Instagram for news and information about Diageo North America: @Diageo_NA.

About Lavazza

Lavazza, founded in Torino in 1895, has belonged to the Lavazza family for four generations. Today, the Group is one of the main players on the world coffee scene, with a turnover of more than 2.3 billion euros and a portfolio of major brands that dominate their respective markets, such as Lavazza, Carte Noire, Merrild and Kicking Horse. It is active in all business sectors and is present in 140 markets, with 9 manufacturing plants in 6 countries and more than 4,200 employees worldwide. The Group’s global presence is the result of more than 125 years of growth, and the more than 30 billion cups of Lavazza coffee produced each year bear witness to a remarkable achievement, with the aim of continuing to offer the best possible coffee, in all its forms. , focusing on all aspects of the supply chain, from raw material selection to product in the cup.

About Cocktail Courier

Cocktail Courier offers a cocktail delivery service that includes all the fresh ingredients and instructions needed to shake or stir professional-quality cocktails in the comfort of your own home. Cocktail Courier takes the guesswork out of recipes and ingredients by sending you a pre-packaged kit with easy-to-follow step-by-step instructions, turning you into a professional bartender in minutes, giving you access to some of the best cocktail recipes on the market. country. For more information on Cocktail Courier, please visit www.CocktailCourier.com.

SOURCE Baileys Irish Cream Liqueur

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