Starting an e-commerce business is a challenge, but making it work is a different kind of beast. It not only requires a lot of hard work and dedication, but also a deep understanding of the unique pros and cons that come with being part of this industry. One thing that many newbie e-commerce entrepreneurs overlook is the importance of delivery services.
Giving a customer the shortest delivery time possible is often the difference between receiving an order and never hearing about it again. Simply put, if someone finds a competitor with a faster delivery estimate, you’ve just lost a customer. For example, Nangs Melbourne Delivery The service offers guaranteed delivery within an hour citywide – you need to be able to compete with this if you sell products in the same niche.
Likewise, if the delivery company you work with has a bad reputation, this can put off your customers, further reducing your conversion rate. That being said, it’s wise to take a closer look at the role delivery services have to play in today’s e-commerce world and establish just how much they can alter the shopping experience.
What are the delivery services?
Delivery services are external companies that help e-commerce businesses deliver goods to their customers. These can be postal services, for example, or courier companies. Delivery services often offer a personalized solution for each customer, which is one of the reasons they are so popular.
In fact, a study published in 2014 showed that 60% of German consumers and 44% of French consumers purchased physical and virtual goods online at least once in 2013. According to the same study, there is a rapid development of alternative parcel delivery services in Europe , indicating that this industry is still growing.
Why do online stores need delivery services?
Although many online stores would like to manage the logistics side of their business themselves, this is simply not possible. The main reason is that depending on the number of products and customers you have, the list of things you need to keep in mind when it comes to delivering your products is usually too long to manage on your own.
First of all, it’s about finding a reliable shipping company that will make sure your product arrives on time and in good condition. Next, decide how fast you want your product to reach your customer.
Then you need to make sure to manually track each delivery or use an app that can automate the process and track stats. Finally, you need to make sure that all your deliveries are insured in case something goes wrong during transport.
With all of this to-do, it’s easy to see why so many online stores rely on third-party delivery services. If you want to avoid losing customers due to slow delivery or negative customer experienceit might be better for your company to delegate this part of your day-to-day business operations.
It may be a bit more expensive than doing it all yourself at first, but it will surely pay off in the long run. And who knows? You might even discover a bargain on shipping rates!
How do e-commerce businesses find reliable delivery services?
Finding an ideal delivery service provider can be a daunting task. Still, with enough research, it can be done quite easily.
If you want to find one, the first thing to do is check if other businesses in your area are also using one. This way you will know what they offer, how they work and whether or not they are suitable for your own needs. Then again, if you want something bespoke and unique, this might not be the best option for you.
Whichever type of service you choose, don’t settle for the first one that pops up on Google – there are plenty of unreliable companies out there, so be sure to do some extra research before hiring one.
Another thing you should do is ask your existing customers what they think of your current delivery process. The more comments you receive, the better. Also, even negative feedback should be taken with a grain of salt, even if it’s just an isolated case and not representative of the company’s work as a whole.
And finally, if you’re looking for a specific delivery service provider for your business (as opposed to one tailored to your area), there are plenty of online directories that can help you find what you need. This way, you can find the delivery service provider that best suits your business needs!
As you can see, delivery services can play a major role in the success or failure of an e-commerce business. When used correctly, they can be a great addition to your products and services and help you significantly increase your business revenue. However, if used inappropriately or without proper research, they can break your business.
To avoid such an outcome, be sure to consider all options and do your research before hiring a delivery service provider. Whether you decide to use delivery services for your entire business or just for certain deliveries, it is essential to have this option available to you at all times. This will not only help you provide better service to your customers, but also save time and money in the long run.